Course syllabus E15-0098-B - Commercial Business (FEM - WS 2019/2020)

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University: Slovak University of Agriculture in Nitra
Faculty: Faculty of Economics and Management
Course unit code: E15-0098-B
Course unit title: Commercial Business
Level of study: 1.
Course supervisor: doc. Ing. Patrik Rovný, PhD.
Supervising department: Department of Marketing and Trade (FEM)
Semester: Machinery Trading and Business - bachelor (required), 5. semester
Machinery Trading and Business - bachelor (required), 5. semester
Teaching hours per week: 2/2 (hours of lectures per week / hours of seminars per week)
Planned learning activities and teaching methods : Lectures 26 lessons
Seminars 26 lessons
Excursions, Field practices 0 lessons
Semestral work 20 lessons
Individual work 84 lessons
Mode of delivery (face-to-face, distance learning): full-time, attendance method, part-time, attendance method
Mode of completion and ECTS credits allocated: Exam (6 credits)
Prerequisites for registration: none
 
Assesment methods :
During the course there will be a written test for 20 points, project presentation for 20 points and a final written exam for 60 points. To obtain evaluation A student must obtain at least 93 points, for evaluation B at least 86 points, for evaluation C at least 79 points, for evaluation D at least 72 points and for evaluation E at least 64 points.
 
Objectives and learning outcomes of the course unit:
The student understands the business conditions in the sphere of trade. The aim is to encourage students to solve fundamental problems related to business, from market analysis, choice of business forms, marketing mix to the problems associated with the management of the business enterprise. After completion of the subject the student understands the peculiarities of retail business and is able to solve business plans in the sphere of trade.
 
Course contents:
Course content is designed to increase theoretical knowledge but also practical experience of business in the sphere of trade. In this course students learn the basic concepts and context of business and gain new knowledge about the business process itself from seeking business opportunities through the creation of a business plan to its implementation in the form of management of commercial enterprise.
 
Recommended or required reading:
Recommended:
Geršlová, Jana. Dějiny moderního podnikání. Příbram: Professional Publishing, 2012, 224 s. ISBN 978-80-7431-080-5.
Hambálková, Mária. Komerčná činnosť. Nitra: Slovenská poľnohospodárska univerzita, 2002, 186 s. ISBN 80-8069-039-1.
Kassay, Štefan. Podnik a podnikanie. Prvý zväzok: Podnikateľské prostredie. Bratislava: Veda, 2006, 671s. ISBN 80-224-0775-5.
Majdúchová, Helena – Neumannová, Anna. Podnik a podnikanie. Bratislava: Sprint 2, 2012, 218 s. ISBN 978-80-89393-83-1.
Mulačová, Věra – Mulač, Petr a kol. 2013. Obchodní podnikání ve 21. století. Praha: Finance pro praxi. 2013. 520 s. ISBN 978-80-247-4780-4.
Papula, Jozef a kol. Podnikanie a podnikateľské myslenie I. Wolters Kluwer, 2015, 240 s. ISBN: 9788074789502.
Papula, Jozef a kol. Podnikanie a podnikateľské myslenie II. Wolters Kluwer, 2016, 236 s. ISBN: 9788074789946.
Pražská, Lenka – Jindra, Jiří a kol. Obchodní podnikání. Retail management. Management Press, 2006, 876 s. ISBN 80-7261-059-7.
Strážovská, Helena a kol. Náuka o obchodnom podnikaní. Bratislava: Sprint dva, 2014. ISBN 978-80-89393-98-5
Strážovská, Helena – Strážovská, Ľubomíra a kol. Obchodné podnikanie. Bratislava: Sprint dva, 2010, 280s. ISBN 978-80-89393-34-3.
Veber, Jaromír – Srpová, Jitka a kol. Podnikání malé a střední firmy. Praha: Grada Publishing, 2012, 332 s. ISBN 978-80-247-4520-6.
Zamazalová, Marcela. Marketing obchodní firmy. Praha: Grada Publishing, 2009, 232 s. ISBN 978-80-247-2049-4.

 
Language of instruction: Slovak
Evaluation of course unit:
Assessed students in total: 193

ABCDEFX
42,5 %19,7 %18,7 %10,4 %8,7 %0 %
Name of lecturer(s): prof. Ing. Mária Hambálková, CSc. (lecturer)
Ing. Mária Holotová, PhD. (examiner, instructor, lecturer)
Ing. Katarína Neomániová, PhD. (examiner, instructor, lecturer)
doc. Ing. Patrik Rovný, PhD. (person responsible for course)
 
Supervisor signature and last modification: 20. 9. 2019


Last modification made by Iveta Kunová on 09/20/2019.

Type of output: