Course syllabus E15-0075-I - Management of Agroturism and Rural Tourism Develop (FEM - WS 2019/2020)

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University: Slovak University of Agriculture in Nitra
Faculty: Faculty of Economics and Management
Course unit code: E15-0075-I
Course unit title: Management of Agroturism and Rural Tourism Develop
Planned types, learning activities and teaching methods:
lecture2 hours weekly / 26 hours per semester of study (on-site method)
seminar2 hours weekly / 26 hours per semester of study (on-site method)

Credits: 6
Semester: Business Management - master (elective), 3. semester
Level of study: 2.
Prerequisites for registration: none
Assesment methods :
test, projects
93 - 100% excellent
86 - 92% very good
79 - 85% good
72 - 78% satisfactory
64 - 78% sufficient
less than 63% fail
Learning outcomes of the course unit:
Students of the course will be able to understand and solve problems in management, economics and marketing of rural tourism and agrotourism in the Slovak Republic. Graduates of this discipline should be efficient in their own business in rural tourism and agrotourism. Graduates should also be successful managers in the Slovak Republic with EU requirements.
Course contents:
Students should know the basic theoretical and practical characteristics of production and service processes of agrobusiness subjects in agrotourism in the Slovak Republic as well as abroad. Students should know managerial functions, economical methods and approaches in management of agritourism activities. In line with the implementation of the European model of multifunctional agriculture and the resulting demands of the Common agricultural policy of the EU it is desirable to properly introduce them to marketing, control, planning, consulting, and also qualitative and other requirements applied in the development of agri-tourism and rural tourism, as carried out in neighboring Austria, Germany, respectively Switzerland.
Recommended or required reading:
Basic:
PAŠKA, Ľ. -- KOZÁKOVÁ, J. -- LANČARIČ, D. -- SAVOV, R. Manažment výroby: vybrané kapitoly. 2nd ed. Nitra : Slovenská poľnohospodárska univerzita, 2015. 188 p. ISBN 978-80-552-1436-8.

Recommended:
PAŠKA, Ľ. -- KOZÁKOVÁ, J. -- PALKECHOVÁ, L. Manažment vidieckeho turizmu a agroturizmu vo vybranom súbore podnikov v SR.  In Súčasné globálne, národné a spoločenské trendy vo vývoji agrárneho marketingu. Nitra : Slovenská poľnohospodárska univerzita. (2014), p. 25--33. ISBN 978-80-552-1245-6.
PAŠKA, Ľ. -- MURGAŠ, J. -- SAVOV, R. -- UBREŽIOVÁ, I. -- LANČARIČ, D. -- VIŠŇOVSKÝ, J. -- MORAVČÍKOVÁ, D. -- SERENČÉŠ, P. -- TÓTH, M. -- KUČERA, M. -- MUNK, M. Manažment malých a stredných podnikov: študijný materiál. 1st ed. Nitra : Slovenská poľnohospodárska univerzita, 2012. 340 p. ISBN 978-80-89148-85-1.
BERESECKÁ, J. Marketingová koncepcia vidieckeho turizmu v slovenskom regióne. 1st ed. Nitra : Slovenská poľnohospodárska univerzita, 2018. 146 p. ISBN 978-80-552-1926-4.
BABINSKÝ, Ján a kol.: Poradca podnikateľa vo vidieckej turistike a agroturistike. Dudince. EZAT. 2012. 648 s. ISBN: 978-80-224-1273-5
KOZÁKOVÁ, Jana - PAŠKA, Ľubomír - LANČARIČ, Drahoslav - SAVOV, Radovan: Manažment a ekonomika ekologickej poľnohospodárskej výroby. Nitra: SPU, 2012. 190 s. ISBN 978-80-552-0880-0.
Palatková, M. - Zichová, J.: Ekonomika turizmu. Turizmus České republiky. 2. aktual. a rozšír. vydanie. Praha: Grada Publishing, a.s., 2014, 264 s. ISBN 978-80-247-3643-3
Palatková, M. Mezinárodní turizmus. 2. aktual. a rozšír. vydanie. Praha: Grada Publishing, a.s., 2014, 256 s. ISBN 978-80-247-4862-7
PAŠKA, Ľ. -- SAVOV, R. -- LANČARIČ, D. Návody na cvičenia z manažmentu výroby. 2. vyd. Nitra : Slovenská poľnohospodárska univerzita, 2015. 110 s. ISBN 978-80-552-1306-4.
Stříbrná, M.: Venkovská turistika a agroturistika. Praha. 2010. 68 s. ISBN 80-213-0965-2

Language of instruction: Slovak
Notes:
nie
Evaluation of course unit:
Assessed students in total: 56

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30,4 %42,9 %19,6 %7,1 %0 %0 %
Name of lecturer(s): prof.h.c. doc. Ing. Monika Hudáková, MBA, PhD. (examiner, instructor, lecturer, person responsible for course)
Ing. Zuzana Lušňáková, PhD. (examiner, instructor)
Last modification: 8. 3. 2019
Supervisor: prof.h.c. doc. Ing. Monika Hudáková, MBA, PhD. and programme supervisor


Last modification made by Iveta Kunová on 03/08/2019.

Type of output: