Persons at SUA

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Ing. Jakub Berčík, PhD.
Identification number: 34608
University e-mail: jakub.bercik [at] uniag.sk
 

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The following list contains all information available to the publication.

BERČÍK, J. -- PALUCHOVÁ, J. -- GÁLOVÁ, J. -- NEOMÁNIOVÁ, K. Vplyv kvality vzduchu v maloobchodnej prevádzke na emócie zákazníkov: The impact of air quality on consumer emotions in a retail store. In KÁDEKOVÁ, Z. -- KOŠIČIAROVÁ, I. Marketing a obchod. Nitra: Slovenská poľnohospodárska univerzita, 2019, p. 81--85. ISBN 978-80-552-2103-8 (brož.).

Original name: Vplyv kvality vzduchu v maloobchodnej prevádzke na emócie zákazníkov: The impact of air quality on consumer emotions in a retail store
English name:
The impact of air quality on consumer emotions in a retail store
Written by (author):
Department: Department of Marketing and Trade
Center for Research and Educational Projects
Kind of publication: article in a proceedings
Collection:
Marketing a obchod
Nature of article:
Part number:
Starting page:
81
Up to page: 85
Number of pages:
5
UT code by Web of Science:
Original language:
Slovak
Publication category:
AFB Publikované pozvané príspevky na domácich vedeckých konferenciách
Description in original language:
Description in English:
Key words:
slovak: maloobchod, spotrebitelia, aroma marketing, spotrebiteľské správanie, retailingový marketing, emócie
Year of submission:
2019
Year of transmission:
 
Entry made by:
Last change: 03/05/2020 19:34 (Data import from library)

Source specification:

KÁDEKOVÁ, Z. -- KOŠIČIAROVÁ, I. Marketing a obchod. Nitra: Slovenská poľnohospodárska univerzita, 2019. ISBN 978-80-552-2103-8 (brož.).

Original name:
Marketing a obchod
English name:
Editor: Ing. Zdenka Kádeková, PhD. (50%)
Ing. Ingrida Košičiarová, PhD. (50%)
Kind of publication: conference proceedings
ISBN:
978-80-552-2103-8 (brož.)
Publisher:
Slovenská poľnohospodárska univerzita
Place of publishing: Nitra
Issue and volume number:
Year of publication:
2019
Issue number:
Number of pages:
Kind of collection:
Entry:
Original language:
Publication category:
Year of submission:
2019
Last change:
03/05/2020 19:34 (Data import from library)