Summary of topics offered - Faculty of Economics and Management

Basic information

Type of work:
Bachelor thesis
Peculiarities of the use of the marketing mix in (the company)
State of topic:
approved (doc. Ing. Patrik Rovný, PhD. - head of department)
Thesis supervisor:
Faculty: Faculty of Economics and Management
Supervising department:
Department of Marketing and Trade - FEM
Max. no. of students:
Academic year:2019/2020
Proposed by:
doc. Ing. Serhiy Moroz, CSc.
In the thesis, the theoretical aspects of the marketing mix and peculiarities of its practical use in a chosen company are explored. Recommendations for improvement of marketing mix of the company should be presented.

There are no limitations of the topic