Faculty of Economics and Management - list of publications

The following list contains all information available to the publication.

KOŠIČIAROVÁ, I. -- KÁDEKOVÁ, Z. -- KUBICOVÁ, Ľ. -- PREDANOCYOVÁ, K. -- RYBANSKÁ, J. -- DŽUPINA, M. -- BULANDA, I. Rational and irrational behavior of Slovak consumers in the private label market. In Potravinárstvo Slovak Journal of Food Sciences. 14, 1 (2020), p. 402--411. ISSN 1337-0960.

Original name:
Rational and irrational behavior of Slovak consumers in the private label market
Written by (author):
Ing. Ingrida Košičiarová, PhD. (15%)
Ing. Zdenka Kádeková, PhD. (15%)
doc. Ing. Ľubica Kubicová, PhD. (15%)
Ing. Kristína Predanocyová, PhD. (15%)
Mgr. et Mgr. Jana Rybanská, PhD. (15%)
Milan Džupina (15%)
Ivana Bulanda (10%)
Department: Department of Marketing and Trade
Kind of publication: article in a professional periodical
Periodical:
Potravinárstvo Slovak Journal of Food Sciences
Nature of article:
Volume no. (year):
14
Periodical number within the volume:
1
Year of publication: 2020
Starting page:
402
Up to page: 411
Number of pages:
10
UT code by Web of Science:
Form of publication:
electronic version (online)
Original language:
English
Publication category: ADN Vedecké práce v domácich časopisoch registrovaných v databázach Web of Science alebo SCOPUS
Description in original language:
Description in English:
Key words:
slovak: marketing, privátne značky, spotrebitelia, konzumenti, spotrebiteľské správanie
Year of submission:
2020
Year of transmission:
 
Entry made by: Ing. Ingrida Košičiarová, PhD.
Last change:
10/24/2020 22:21 (Data import from library)

Source specification:

Potravinárstvo Slovak Journal of Food Sciences. Nitrianske Hrnčiarovce: ISSN 1337-0960.

Original name:
Potravinárstvo Slovak Journal of Food Sciences
English name:
Name in Slovak:
Written by (author):
Kind of publication:
magazine
ISSN:
1337-0960
Country of publisher:
Place of publishing:
Nitrianske Hrnčiarovce
Publisher:
URL:
Original language:
Publication category:
Description in original language:
Description in English:
Description in Slovak:
Last change:
10/24/2020 22:21 (Data import from library)